gradSERU Marketing Toolkit

Sample Copy

Below are some suggested text for emails, captions, and eNewsletters.

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Sample General Email Invitation

Subject: Your Voice Matters: Take the gradSERU Survey Today!

Dear [Student],

The Graduate Student Experience in the Research University (gradSERU) survey is one of the most important ways we gather insights to improve the graduate and professional student experience at UMN.

Your responses are confidential—neither the Graduate School nor your program will have access to identifiable data. We take your feedback seriously to:

  • Enhance programs and curricula
  • Improve student services and policies
  • Strengthen research and scholarship opportunities
  • Foster a more supportive and inclusive environment
     

Take the survey today → 

Plus, the sooner you complete it, the more chances you have to win prizes!

Thank you for helping shape the future of graduate and professional education at UMN.

[Your Name]
[Department/College]

Sample Department/Unit Specific Email

Subject: [Department/College] Students: Share Your Experience in the gradSERU Survey

Dear [Student],

I invite you to complete the Graduate Student Experience in the Research University (gradSERU) survey, the University of Minnesota’s most important survey for graduate and professional students.

At [Department/College], we rely on gradSERU data to better understand your academic and advising experiences, career goals, and engagement. Your input helps shape improvements in programs, resources, and policies. The more voices we hear, the more meaningful the impact.

Take the survey today →

Plus, the sooner you complete it, the more chances you have to win prizes!

Thank you for helping us create a stronger graduate student experience at UMN.

[Your Name]
[Department/College]

Sample Social Media Posts

Sample eNewsletter Blurb

Take the gradSERU Survey
The gradSERU survey is used to assess student experiences on campus. Your input ensures that the University is providing the best experience possible for current and future graduate and professional students. Take the survey now >

Email Headers

Social Media Graphics

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